Strategy & Leadership

Creative & Build

All services, one team

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Industries we serve

Featured industry case

+340% qualified leads.

Industrial equipment, twelve months. The strategy, the work, the math.

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B2B Marketing Pricing · What you're actually paying for

You're not buying deliverables. You're buying a team that gives a damn.

No price list on this page — that's not the question worth answering about B2B marketing engagements. Below: how engagements actually work, what a typical month looks like, and how to know if we're the right shop for you.

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The honest answer

"How much does a marketing agency cost?"

If you searched that question, you're probably one of three people: a CEO trying to budget for next year, a marketing director building a case to leadership, or an operator just trying to see if you can afford this conversation.

The honest answer is that the price varies by what you're actually trying to do — and any agency that gives you a number before they understand the work is selling you a number, not the work. The price you see on a competitor's pricing page is the price they need to hit to keep their lights on, not the price your engagement should be.

What we can tell you is the shape of an engagement, what a typical month looks like inside one, and what you actually get for the fee. That's the page below. The number gets clear in the first conversation — takes about twenty minutes.

How engagements work

Four shapes. Most clients start narrow and grow into more.

01 / Strategy

Fractional CMO retainer

Senior strategist embedded in your leadership rhythm. Two to four days per month. Quarterly plans, audits, channel-mix decisions, vendor management, team mentorship.

Best fit: Companies that need a strategic spine but aren't ready for a full-time CMO hire.

Engagement shape: Monthly retainer · quarterly commitment minimum · expands often

02 / Channel-specific

Take over one channel

Paid media, SEO, email lifecycle, or content engine — whichever single channel needs an outside team to run it. We own the channel end to end, your in-house team focuses elsewhere.

Best fit: Companies with one channel that's broken, stalled, or unowned. Most common: paid media takeover.

Engagement shape: Monthly retainer · channel + budget tier scope · expands as it proves out

03 / Project-shaped

A bounded build

A new website. A brand refresh. A campaign launch. A product introduction. Bounded scope, defined timeline, clear deliverable. Often the first engagement before a longer relationship.

Best fit: Companies with a specific build that needs to ship — not a single-month tactical fix.

Engagement shape: Project fee · phased payment · converts into retainer in about half of cases

04 / Full stack

Strategy + execution, in one shop

Marketing leadership, paid media, SEO + content, web, brand, photo + video, lifecycle, and reporting — all running under one team. The shape most established engagements grow into.

Best fit: Companies ready to commit to a long-term partnership and consolidate marketing under one shop.

Engagement shape: Monthly retainer · quarterly planning · annual commitment after first quarter

A typical month

What actually happens in here.

Not deliverables. Not slideware. The actual rhythm of work inside a typical mid-stack engagement.

  1. Week 01

    Plan + run

    • Monday strategy sync with your team — what we're working on this week, what shifted last week.
    • Channel reviews: paid accounts opened, bid adjustments made, creative variants queued.
    • Content brief approved, writer briefed, photo shoot scheduled.
    • Live attribution dashboard updated with the prior week's data.
  2. Week 02

    Build + ship

    • New ad creative pushed live. Landing pages updated.
    • Email automation flow built or revised, queued for QA.
    • SEO content drafted, internal review with your subject-matter expert.
    • Quick-look on attribution data — anything moving faster or slower than expected.
  3. Week 03

    Shoot + launch

    • Photography or video shoot day, on-site at your shop or at our studio.
    • Asset edits and brand QA — everything that ships matches the brand standard.
    • SEO content ships, internal links wired, indexing verified.
    • Ad campaign tests rotated — pause the losers, scale the winners.
  4. Week 04

    Report + plan ahead

    • Monthly written readout: what worked, what didn't, what we're testing next month.
    • Live review with your leadership — pipeline, leads, channel performance.
    • Next-month plan confirmed. Quarterly check-in if it's the end of the quarter.
    • The work continues.

What you get vs. the alternatives

Compared to the three other shapes you're probably weighing.

Big agency

  • × Senior on the pitch, junior on the work.
  • × Account manager between you and the doer.
  • × Long contracts, slow pivot.
  • × Overhead built into your invoice.

Freelancer patchwork

  • × No one owns the math.
  • × You're the project manager.
  • × Strategy + creative + media don't talk to each other.
  • × Quality varies by who's available that week.

Doing it in-house

  • × Hiring is slow and expensive at this scale.
  • × One person can't be senior at all five disciplines.
  • × Burnout risk on the operator who's wearing every hat.
  • × No bench when someone leaves.

Wild Pixel

  • Senior on every account — same person, every call.
  • Strategy and execution in the same hands.
  • The math, on a dashboard your CFO will read.
  • Built to grow with you over years, not quarters.
“The agency reports look great. The sales numbers don't move.”

What we hear, most weeks

FAQ · The pricing questions

What people ask before the first call.

If yours isn't here, the form is honest territory.

Tell us what you're trying to doGet in touch →
Can I start small?

Yes — most engagements start small. A channel-specific takeover or a fractional CMO retainer is usually the first move. The full stack grows in over time as the work proves out and the trust compounds.

How fast will I see results?

Depends on what we're moving. Paid media changes can show signal in two weeks. SEO and content take three to six months. Web rebuilds usually show conversion lift inside a quarter. Brand work compounds across the year. The first conversation lays out honest timeframes per service.

What's the minimum commitment?

Quarterly minimum on retainer engagements. Project-shaped work follows the project timeline (typically eight to sixteen weeks). We're not built for single-month tactical fixes — if that's what you need, we'll tell you straight.

What if I have some of this in-house?

Common — and welcome. Most of our clients have an in-house marketing person or two. We slot in around them: take over the channels they don't have time for, mentor them through quarterly planning, ship the work they don't have the bench for. The team you talk to is the team that does the work, but the team isn't always Wild Pixel alone.

How do I know if we're a good fit?

We work best with companies that put a complex, expensive, well-supported product into the market — manufacturers, technical-product brands, engineered-consumer DTC. Considered purchases, longer sales cycles, real competitive pressure, strong margins. Twenty minutes on a call usually answers the fit question both directions.

Why don't you list prices?

Two honest reasons. First, every engagement is sized to what you're actually trying to do — a fractional CMO retainer, a paid media takeover, a website rebuild, and a full stack are four very different scopes with four different dollar shapes. Second, agencies that publish pricing tend to defend the price, not the work. We'd rather defend the work, and the price falls out of that conversation.

Are there any free assessments before I commit?

Two: the marketing scorecard (10 questions, 3 minutes, instant read on where your marketing stands) and the free marketing review (30-minute working call where we look at your current state and give you a real read — no pitch obligation). Both are useful even if we never end up working together.

Start a conversation · 1-business-day reply

Tell us what you're trying to do.

Twenty minutes. No deck. No discovery script. Tell us the shape of the work and the result you're after — we'll tell you the engagement shape that fits, the timeline, and the price range. Or, just as often, who else might be the better shop.

30+ industrial brands Senior on every account 1-day reply

Tell us what you're working on. We'll be back inside one business day.

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